Posted on: December 2nd, 2024

5-minute read

Making the Smart Switch: How Rakuten Mobile Simplified My Life in Japan

Navigating the world of Japanese mobile carriers can be a real challenge for foreigners. Between deciphering complicated plans and overcoming the language barrier, many newcomers end up grabbing the first SIM card they see—often resulting in expensive monthly bills that don't match their needs. Today, we're sitting down with Raymond Gilbert, an American expat living in Kawasaki, who discovered a smarter way to stay connected. He's here to share how switching to Rakuten Mobile transformed his mobile experience and simplified his life in Japan.

Note: This interview is with a Rakuten Group employee.

Raymond Gilbert (pseudonym)

Raymond Gilbert (pseudonym)
(40s Male/Kanagawa Prefecture)

Rakuten Mobile user since: June 2020

Previous carrier: KDDI (au)

Monthly data usage: 3GB to 20GB

Breaking Free From Bill Shock

Interviewer

Interviewer

Raymond, what made you decide to switch to Rakuten Mobile? What was your experience like with your old carrier?

Raymond

Raymond

I was getting frustrated with paying around ¥8,000 every month with my previous carrier. It just didn't align with my actual phone usage patterns.

The real deal-breaker was the data throttling—hitting that limit and watching your connection slow to a crawl was incredibly frustrating, especially when you're trying to get work done or stay connected with family back home.

Interviewer

Interviewer

So, how much have you been able to save since switching?

Raymond

Raymond

The difference has been substantial. My bill is now just ¥1,980 (¥2,178 incl. tax)* for up to 20GB of data.

Some months I use less, so I end up paying even less. It's made my monthly budgeting much more predictable, which is something you really appreciate when living abroad.

*Excludes call charges etc.

Interviewer

Interviewer

Has this changed the way you use your phone in daily life?

Raymond

Raymond

Absolutely! Before, I was constantly monitoring my data usage, especially when I wanted to stream videos or catch up on social media.

Now, I can freely use YouTube, check Facebook, or scroll through Instagram without that nagging worry about exceeding my data limit. That peace of mind is invaluable when you're living in a foreign country and staying connected is crucial.

Unlocking the Power of Rakuten Point

Interviewer

Interviewer

Tell us about your experience with their rewards program. How has that worked out for you?

Raymond

Raymond

The Rakuten Point system has turned out to be surprisingly valuable. What makes it stand out is how seamlessly integrated it is into daily life here.

You earn points automatically, and they're actually useful—you can spend them at convenience stores, Starbucks, supermarkets, and of course, online at Rakuten Ichiba. It's essentially like getting cash back on things you're already buying.

FYI: Earning Rakuten Point automatically refers to the cycle of efficiently earning and using Rakuten Point by utilizing multiple Rakuten Group services. Points are automatically accumulated through activities like shopping on Rakuten Ichiba, using Rakuten Mobile, or with a Rakuten credit card, and can be used to offset communication costs or shopping expenses.

For more details about Rakuten Point, click here.
For more details about Rakuten Ichiba, click here.

Interviewer

Interviewer

On average, how many points do you accumulate each month?

Raymond

Raymond

I typically earn around 3,000 points monthly. What's great is the immediate usability—there's no waiting period or complicated redemption process.

The points are available right away for everyday purchases, which makes a real difference in managing daily expenses. Being able to use those points for discounts on Rakuten Ichiba is particularly valuable, especially when you're setting up a home in Japan.

Interviewer

Interviewer

Could you give us a specific example of how you've put these points to use?

Raymond

Raymond

Recently, I took advantage of some Rakuten Super DEAL promotions for some larger purchases I needed to make. The points I earned were substantial, and I could immediately apply them to my next purchase.

What I've found interesting is how the system naturally encourages you to use more Rakuten services—and the more you use them, the more value you get back. It creates this beneficial cycle of savings that really adds up over time.

Interviewer

Interviewer

So this has become more than just phone bill savings for you?

Raymond

Raymond

Exactly! What started as just looking for a better phone plan has actually helped me optimize my entire budget here in Japan. The points rack up naturally through regular purchases, and you can use them practically anywhere—from grabbing lunch to shopping for household items.

It's transformed how I manage daily expenses, especially as an expat. The phone bill savings are great, but it's how all these Rakuten services work together that makes a significant difference in my monthly budget.

Stay Connected When You Travel Home

Interviewer

Interviewer

What has your experience been like using Rakuten Mobile when traveling outside of Japan?

Raymond

Raymond

The international roaming capabilities have exceeded my expectations, particularly during my trips back to the States. They provide 2GB of free data*, which covered my entire two-week visit home.

Between that and readily available Wi-Fi, I never had to worry about staying connected or getting hit with those notorious roaming charges that used to be a constant concern.

FYI: Setting up international roaming is as simple as flipping a switch. For more information, click here.
*Data use counts towards plan limits. Excludes call charges etc.

Interviewer

Interviewer

How did you find the network performance compared to what you get in Japan?

Raymond

Raymond

The performance has been consistently reliable. Rakuten Link worked flawlessly for staying in touch with colleagues and friends in Japan, and the data connection remained stable throughout my travels.

What really stood out was getting this level of service without the usual international roaming fees—it's made a huge difference for expats who travel regularly.

Interviewer

Interviewer

What motivated you to recommend this service to other expats?

Raymond

Raymond

You know, after experiencing these benefits firsthand, especially with international travel, I knew it could help other expats in similar situations.

Most of my international colleagues frequently travel between Japan and their home countries, and they were dealing with the same frustrations I had—complicated plans and unexpected roaming charges. The clear pricing, reliable service, and easy international connection really resonated with them. It's the kind of practical solution that just makes sense for our lifestyle here.

A Mobile Plan That Makes Sense for Foreigners

Interviewer

Interviewer

From your perspective, what makes Rakuten Mobile particularly attractive for foreign residents?

Raymond

Raymond

The straightforward pricing structure and unlimited data* are major advantages.

Many newcomers to Japan find traditional mobile plans here overwhelming and confusing, but Rakuten Mobile keeps things refreshingly simple and transparent. The free calling through Rakuten Link** is another significant benefit for my daily communication needs.

*Speed may be restricted due to fair service provision during peak times and other conditions. **Some numbers excluded.

Interviewer

Interviewer

Have any of your expat friends made the switch to Rakuten Mobile? What's been their experience?

Raymond

Raymond

Several of my colleagues have switched over after hearing about my experience.

They're particularly impressed with how well the Rakuten services work together—using points for shopping, dining out, and everyday expenses. The integration with services like Rakuten Ichiba and Rakuten Gurunavi has helped them get more value out of their spending here in Japan.

FYI: Refer to Rakuten Mobile, and both you and your referral will get lots of points (Rakuten Point)! click here.

Interviewer

Interviewer

What advice would you give to someone who's new to Japan and trying to choose a mobile carrier?

Raymond

Raymond

I'd tell them that Rakuten Mobile offers an excellent combination of straightforward pricing and practical benefits through their point system.

For expats specifically, having access to English support and user-friendly service makes a huge difference when you're still finding your feet in Japan. The pricing is clear—¥2,980 (¥3,278 incl. tax) for unlimited data*—and the point system adds real value to your daily life here.

*Excludes call charges etc. Speed may be restricted due to fair service provision during peak times and other conditions.

Interviewer

Interviewer

Thank you, Raymond, for sharing your experience with us today. This has been really insightful.

Closing Message

For those planning a long-term stay in Japan like Raymond, choosing the right mobile carrier means considering both immediate costs and long-term value. Using Rakuten services like Rakuten Ichiba and Rakuten Pay helps accumulate points that can offset both phone bills and general living expenses.

Raymond's experience demonstrates how switching to Rakuten Mobile can dramatically reduce phone expenses while providing reliable service both in Japan and abroad. The combination of affordable international roaming and dependable connectivity makes it particularly well-suited for expatriates maintaining connections across borders.

This content reflects the actual experience of an individual user as of December 2nd, 2024. Individual experiences may vary, and service details are subject to change.

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Rakuten SAIKYO Plan

*Product and additional option fees are billed separately. **1 Speed may be restricted due to fair service provision or network environment.​ **2 Entry required. Points are rewarded as time-limited points after conditions are met, around two months later. **3 Some numbers excluded. Domestic calls only. **4 Some numbers excluded. ¥22/30s without Rakuten Link app.​ **5 Excludes call charges and related fees. Speeds are capped at 128 kbps after 2GB. Coverage areas and conditions are subject to change. **6 The maximum monthly point earning is 2,000 as time-limited points. Click here for more details on SPU. **7 Use of this service incurs separate communication charges. While designed to provide high reliability and security, it does not guarantee complete or indefinite data protection. **8 Campaigns may be subject to change or cancellation without prior notice. Other conditions apply. Click here for more details.

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